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An overwhelming 77% of consumers reported that they prefer to receive marketing message from businesses via email.For marketing, email remains a dominant force globally. It is cost effective and, if done properly, can help build brand awareness and loyalty.
Emails can be your weapon for directly communicating your message to your prospective B2B and B2C campaigns. Thus, a market refers to a form of strategy, where emails are used to send across with your business message directly to your customer’s interest to fulfill your goals.